Opportunity
After the momentum of OneRace Stone Mountain, new design assets were needed to promote the important events for 2019. The 400 Conference, 21 Day Fast, and Day of Remembrance would discuss the 400 years since the first African slaves were introduced at Jamestown and the church’s role.
Solution
Using the existing OneRace branding and incorporating African tribal patterns and colors, I created primary graphics for each event and “The Journey” graphic combining them all. These graphics have been shown all over the Atlanta area and are becoming visual symbols on these events and topics.